And Ducati Are Off The Menu Again!

Damm I was thinking of picking up Ducati

 

I’ve lost count of the amount of times this has been suggested

it’s almost yearly

 

I doubt there would be many takers in the current world.

 

I don't have access to their books but financally they must be in the black or it would still be availble to the highest bidder.

 

I toured the factory around 10 year ago and could not believe my eyes, just a little bit more advanced than how a hobbyist would build bikes. A quick google confirms that they still do it that way

 

I visited the factory just a few years ago and found their production methods perfectly suited to a diverse low volume product. I think Audi ownership has been good for them. I also visited Norton and found it a money losing joke, all on borrowed time, which turned out to be correct.

 

I visited the factory in 1999 and then again a couple of years ago. It like night and day. A very well run operation now

 

More information here:

https://uk.motor1.com/news/460358/lamborghini-ducati-no-sale-bentley/

Tom.

 

The issue as I see it is the VW have put all the money in to grow and up the unit sales globally, which they haven't yet received the benefits from I doubt, and then on top of that Ducati is now so big many can't afford to buy it. I think the investment firms want stuff like MV, the sort of stuff they can buy for £1 and take on the debt, clear the debt and return profit then sell for big money