That's why they all come to Geneva in the summer. It's ostensibly to check their bank accounts and escape the worst of the summer heat. One of the brands I managed in my previous career was Johnnie Walker Blue Label. When King what's-his-name from Saudi or some emirate came to Geneva one summer with his monster entourage, sales of Blue Label (which are very small, so little things are noticeable) doubled or tripled in Geneva. They are, of course, all practising Muslims.
